Christa DillonFeb 27, 20241 min readOptimal posting times for Instagram and FacebookThe optimal times to post on social media platforms like Facebook and Instagram can vary based on your target audience and geographic...
Christa DillonFeb 26, 20241 min readWhat can we do for you?Queenpin Consulting specializes in empowering businesses within the equestrian industry to effectively build and connect with their...
Christa DillonFeb 23, 20242 min readNewsletters-a targeted business toolA monthly newsletter is a powerful tool for equestrian businesses aiming to grow their audience or promote their brand, products, or...
Christa DillonFeb 22, 20241 min readTop Tip! StorytellingA top tip for equestrians aiming to grow their business on social media is to focus on storytelling. Share your journey, the highs and...
Christa DillonFeb 20, 20241 min readHung up about hashtags? Here’s the lowdown.Using hashtags in social media is crucial for promoting an equestrian business, product, service, or brand. Hashtags help increase...
Christa DillonFeb 19, 20241 min readA basic marketing strategy for social media use.As an equestrian looking to build a strong online presence, it's crucial to devise an effective social media marketing strategy that will...
Christa DillonFeb 17, 20241 min readTop tips for growing your audience on InstagramHere are some top tips for posting on Instagram to grow your audience: 1. Use high-quality images: Your images should be clear, bright,...
Christa DillonFeb 16, 20241 min readFinding new ways to ‘dress up’ old things-a winning formula.Innovation is the key to success in any industry, and the Equestrian industry is no exception. Finding new and creative ways to describe...
Christa DillonFeb 15, 20241 min readInfluencer Marketing-why it works.Influencer marketing has become an essential aspect of the equestrian industry. It plays a crucial role in promoting equestrian products,...
Christa DillonFeb 14, 20241 min readValentine’s Day-a bit of fun, and a marketing lesson.Valentine's advertising popularity can teach us a lot about strategy. As a content consultant, I believe that businesses can learn...
Christa DillonFeb 13, 20241 min readVlogging on YouTube-the big ticket, or a big headache?Vlogging on YouTube can be an effective way to showcase your skills, attract brands, and promote businesses. However, it also has its...
Christa DillonFeb 12, 20241 min readCommunicating the pointIn 2023, I was offered the opportunity to become a contributor for two national newspapers. The Irish Field and the Irish Farmers Journal...
Christa DillonFeb 11, 20241 min readAuthenticity and Relatability-the keys to success.In today's digital age, social media has become an essential tool for promoting businesses and connecting with customers. For those in...
Christa DillonFeb 10, 20241 min readThe Content Consultant role-what do they do, and why might somebody avail of this service?A content consultant can be a valuable asset for individuals or businesses looking to improve their online presence. Whether it's...
Christa DillonFeb 10, 20242 min readThe brand ambassador role-a potential minefield!In the equestrian industry, brand ambassadorships are commonplace-but they are not without difficulties. Brands and...
Christa DillonFeb 9, 20245 min readMarketing ideas and suggestions for promoting your equestrian coaching business-It can be difficult and daunting to start expanding your business exposure, especially across the appropriate social media platforms. ...
Christa DillonFeb 9, 20242 min readWhat is the 5:3:2 rule for posting on social media?In the 5:3:2 rule, for every 10 posts you publish on social media , you should focus on the following category breakdown; Curation: Five...
